Paige Pope
Menu

For editors, hosts and prospective clients

Bio

Everything needed to introduce or quote Paige Pope. Copy any bio as written. For interviews and consulting inquiries, write to paige@rawdetroit.org.

Approved bios

Short, 35 words

Paige Pope is co-owner and Head of Growth at RAW Detroit, an independent Detroit media brand with 245,000 followers and 46 million organic views in 2025. She also leads strategy at RAW Digital Group.

Medium, 80 words

Paige Pope is a Detroit media owner and marketer with more than ten years in social media and content. She is co-owner and Head of Growth at RAW Detroit, an independent media brand that reached 46 million organic views in 2025 with no paid amplification, and she leads strategy at RAW Digital Group, its commercial production arm. Her client work includes a Shinola launch that sold out in two hours and race-weekend content for Pratt Miller Motorsports at the Detroit Grand Prix.

Coverage

Areas of expertise

  • How a two-person company built a 245,000-follower city media brand without paid reach
  • What each platform actually rewards: video on Instagram and TikTok, photographs and headlines on Facebook
  • Pricing and packaging sponsored content for a local audience
  • Staying independent: the finance side of a creative company
  • Building newsroom tools with a small team